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The New Denim: Key Looks for AW 18/19

12 September 2018

by Isabelle Ohnemus

The New Denim: Key Looks for AW 18/19

The inspiration

Catwalk denim

Photo:  R13, Versace AW18

Inspiration for this coming season spreads from the 50’s to the 80’s with structures and jacquard patterns ( R13). High-waisted denim (Versace) and deconstructed looks bring a fresh twist to the iconic material.

The 80s denim

Denim on Denim never gets out of fashion. Since the 80’s high-waisted jeans have become an essential in every wardrobe. Combine it with a simple denim jacket and you will look absolutely stunning.

Shop On EyeFitU: DENIM ON DENIM: River Island, ASOS

The 80’s essential Maximalism is empowered by its high waist, bomber jackets and blazers. Look for bold colour-blocking, jacquard, acid wash and tartan (Off-White by Virgil Abloh) complemented by power shoulders (Balmain).

Shop On EyeFitU: Blue Jeans: Pull & Bear (EUR)

The Denim Biker Jacket by NA-KD Trend features an off center zipper, a zippered side pocket, a buckled adjuster at the waist, and a button at each cuff.

Shop On EyeFitU: Denim Biker Jacket: NA-KD (USD)

The Denim Coat by NA-KD features a midi length with raw hems, a relaxed fit, side pockets and an open front with tie closure.

Shop On EyeFitU: Denim Coat: NA-KD (USD)

Shop On EyeFitU: RI monogram cropped denim jacket: River Island (GBP)

Be WOW and stand out. Combine some tartan Boutique Moschino shorts with a casual Egrey denim jacket. To give the whole look some glamour accessorize it with a pair of golden glittery Philosophy Di Lorenzo Serafini Platform Sneakers and a red suede Gucci bag.

Shop On EyeFitU: TARTAN & DENIM: Gucci, Egrey, Boutique Moschino, Philosophy Di Lorenzo Serafini


Shop On EyeFitU: Colorblock Denim Jacket: Forever 21 (USD)

Raw denim

Shop On EyeFitU: Oversized denim jacket: Free People (EUR)

Raw denim is back. Darker denim options such as washed-out black and deep grey complement day-to-night dressing while clean indigo rinse and minimal stonewash effects are key. Creamy ecru take denim into premium territory.

Classic skinny black jeans are always a must and combine it with a denim jacket from Diesel’s AW18 collection. It is characterised by contemporary off-duty staples that speak to the brand’s sophisticated yet streetwear aesthetic. To give your whole look the complete WOW effect, wear some silver leather heels from Michael Kors and a silver clutch by Marc Ellis.

Shop On EyeFitU: Denim night outfit: Diesel, Marc Ellis, Michael Michael Kors

The Ripped Hem Jeans by NA-KD features a high rise fit, straight legs, a five pocket design and raw ankle hems.

Shop On EyeFitU: Ripped Hem Jeans: NA-KD (USD)

Key items & styles

Shop On EyeFitU: Black embellished crop denim jacket: River Island (GBP)

Your midnight dark denim will become your favorite evening wear filled with glitzy embellishments. Wear it with a silky über-romantic blouse or a simple white t-shirt.

Shop On EyeFitU: Mid Blue Molly diamante trim skinny jeggings: River Island (GBP)

Jumpsuits are here to stay this season (Anthropologie) bringing a relaxed and flared silhouette with belted waist.

Shop On EyeFitU: Light Blue bandeau belted denim jumpsuit: River Island (GBP)

Americana style is the key direction this season empowered by distressed cropped jeans, flared jeans, high-rise skinny and straight jeans which take over our wardrobe for a relaxed but defined silhouette to give everyday items multifunctional properties and statement style.

Shop On EyeFitU: Grey Harper ripped super skinny jeans: River Island (GBP)

Shop On EyeFitU: Denim Mix Jacket: Free People (EUR)

Shop On EyeFitU: Boyfriend Jeans Tattoo Design: Free People (EUR)

Wear tailored belted denim jackets for a more elegant and constructed look or a large dropped-down plain shoulder denim jacket for a streetwear look.

Shop On EyeFitU: Belted Denim Jacket: NA-KD (USD)